Thursday 3 July 2008

Article by Campsie SSP Branch member Pamela Page


Bin the bunny!


The moving vigil in George Square for women victims of men’s violence a few
weeks ago was sadly overshadowed by a massive billboard of a bikini clad young
woman. Apparently the city fathers earn big bucks this way.

Images of seemingly sexually available women are so pervasive in our day to day
that it may as well have been the city

chambers that was adorned with such
advertising rather than the adjacent building. Where would be the harm?

The school I work in is awash with porn merchandise. Not showers of naked
ladies exactly but so many girls and young women have porn logos emblazoned on
their pencil cases, school bags etc that I hardly register it anymore.

How the hell has the playboy brand become so desirable for young girls and so
mainstream that it passes as acceptable school stationary?

It is a malevolent masterstroke. Playboy Enterprises profits from the
exploitation and degradation of women and girls. Yet I have lost count of how
many tell me they are getting Playboy stuff for their Christmas.

Playboy merchandise such as pencil cases and single duvet covers are targeted
to appeal to pre-teen and teenage girls. Hugh ‘I don’t care if a baby holds
up a playboy bunny rattle!’ Heffner and company are unashamedly

grooming girls
as consumers of a porn brand and promoting the Playmate and Playboy bunny as
something for young girls to aspire to.

The ‘Bin the Bunny’ Campaign aims to remind us of the fact that Playboy,
while being marketed to young women and girls as a ‘stylish and
sophisticated’ brand, is a pornography company.

‘Bin the Bunny – The Trilogy’ by Rabbit films (each film has, as its
central character a giant pro-feminist rabbit!) use satirical humour to expose
Playboy Enterprises’ exploitative practices against women and girls.

Playboy operates several porn channels in the UK. In which women are
‘bitches’, ‘sluts’ and ‘whores’. Perhaps Playboy Enterprises
marketing department decided that insulting and degrading women would attract
more paying customers. Perhaps they are trying to tell us something about the
product they are promoting and selling. A delightful list of some

shows on
Playboy TV includes; ‘Bound, gagged and shagged’,
‘Piss loving lesbian sluts’, ’Extreme insertions’, ‘Barely 18 Anal
Virgins’ and ‘Young and tempting’. Cynic that I am, I would still expect
eye brows to be raised if these were the slogans of choice emblazoned on school
bags.

At the FEM 08 Conference I attended a workshop where Jan MacLeod from Glasgow
Women’s Support Project showed us the true nature of easily accessible ‘run
of the mill’ or ‘soft’ pornography. I was stunned. The images were
certainly horrendous but strangely I was left more wounded by the language and
its discourse of utter contempt for women and girls.

It is vital we remember that pornography is a misogynistic multi-billion dollar
industry which violates real women’s human rights. It is not harmless fantasy
as some would have it. That is why the bin the bunny campaign is so important.

Next

time you get into a taxi in Glasgow emblazoned with a lap dancing club
logo remind yourself that five minutes drive away is a school fit to burst its
PPP casing with playboy branded pre-pubescent girls. Another five minutes away
is a brothel whose website boasts of having ‘debt-bonded labour’.
Presumably so that men can do what they like with the captives.

Sexism, sexual violence and pornography all censor women. They are about
keeping women powerless and voiceless.

It’s time we told Hef to Eff Off!

Playboy must be banned from advertising in our schools.
An end of term bunny bonfire is long overdue.
www.binthebunny.com www.womenssupportproject.co.uk

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